Job Description:We're looking for a strategic and hands-on Content Marketing Lead to drive brand awareness and patient engagement through compelling content. You will oversee the end-to-end content lifecycle—from planning and creation to distribution and performance analysis—across all digital and offline channels.Key Responsibilities:Develop and execute a content strategy aligned with brand and business goalsPlan and manage editorial calendars for campaigns and daily contentCoordinate content production, including shoots with dental professionals and ops teamCollaborate with marketing, creative, and clinic teams to deliver 360° campaignsAnalyze content performance and optimize for engagement and conversionsRequirements:3+ years of experience in content marketing, preferably in healthcare, wellness, or lifestyle sectorsProven ability to manage content across multiple platforms (social media, blogs, newsletters, etc.)Strong project management skills and experience leading cross-functional collaborationsFamiliarity with content performance metrics and basic data analysisCreative eye with attention to brand voice and storytelling