Marketing Content Executive
- Jakarta
- Permanent
- Full-time
- Create high-quality, SEO-friendly content on topics such as personal finance, loans, credit, and business financing.
- Write and optimize content using relevant keywords, meta tags, headers, and other on-page SEO best practices to improve organic rankings.
- Produce a variety of content formats, including blog posts, landing pages, product descriptions, newsletters, and social media content.
- Review and edit submissions from freelance writers to ensure consistency in tone, accuracy, and brand alignment.
- Collaborate closely with teams across creative, branding, social media, and product/engineering to ensure cohesive messaging and content strategy.
- Stay updated on industry trends, consumer behavior, and the evolving SEO landscape to continuously improve content performance.
- Contribute to ideation and content planning processes, bringing fresh perspectives and innovative content formats.
- 2+ years of experience in content writing, copywriting, or journalism-preferably in the finance, fintech, or business sector.
- A strong portfolio showcasing your writing range, including long-form articles, short-form posts, and SEO-focused web content.
- Solid understanding of SEO principles and experience using tools like Google Analytics, SEMrush, or Ahrefs.
- Excellent command of grammar, attention to detail, and ability to edit for tone, clarity, and brand voice.
- Familiarity with social media platforms and current content trends across Instagram, LinkedIn, and TikTok.
- Strong organizational and communication skills with the ability to manage multiple projects and deadlines.
- Bonus: Experience working in CMS platforms like WordPress, or writing content for lead generation and conversion.