Graphic Designer for D2C Supplement (US-Based/Remote)

• Design engaging visual content based on content plans prepared by the social media manager
• Create high-quality graphics, illustrations, and visual assets for organic social media platforms
• Develop consistent visual storytelling that aligns with the fitness supplement brand identity
• Design product-focused content including supplement packaging showcases, ingredient highlights, and workout-related visuals
• Ensure all creative assets maintain brand consistency across all touchpoints

• Collaborate with leadership to develop and refine overall brand strategy
• Contribute creative insights to strengthen brand positioning in the competitive fitness supplement market
• Research industry trends and competitor visual strategies to inform design decisions
• Help establish and maintain brand guidelines and visual identity standards
• Support brand evolution and adaptation based on market feedback and business goals

• Work closely with the social media manager to understand content calendar requirements
• Transform content briefs into compelling visual designs that drive engagement
• Create template systems and design frameworks for efficient content production
• Develop seasonal campaigns and promotional content aligned with fitness industry cycles
• Optimize designs for various social media platforms (Instagram, TikTok, Facebook, etc.)

• Maintain organized asset libraries and design systems for team accessibility
• Create scalable design templates for recurring content needs
• Ensure all visual content meets platform specifications and best practices
• Collaborate with other team members to align visual content with broader marketing initiatives

• Design Expertise: Proven graphic design experience with a strong portfolio demonstrating creativity and technical skill
• Industry Knowledge: Understanding of the fitness and supplement industry, including target audiences and market trends
• Software Proficiency: Advanced skills in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and other relevant design tools
• Social Media Savvy: Experience creating content specifically for social media platforms with understanding of platform-specific requirements
• Brand Thinking: Ability to think strategically about brand development while executing tactical design work
• Communication Skills: Strong collaboration abilities to work effectively with social media managers and cross-functional teams

• Experience in the supplement, fitness, health, or wellness industries
• Knowledge of current fitness trends, workout culture, and supplement usage
• Understanding of nutrition and supplement marketing regulations
• Motion graphics or basic video editing capabilities
• Experience with user-generated content and influencer collaboration visuals
• Photography skills for product and lifestyle content creation

• Opportunity to shape a growing fitness supplement brand's visual identity
• Creative freedom within established brand guidelines
• Collaborative environment with passionate fitness and wellness professionals
• Professional development opportunities in brand strategy and design

Paired Recruiting