Brand Manager
Poolapack
- Bandung, West Java
- Permanent
- Full-time
- Leading the planning and implementation of PR and initiatives related to the brand.
- Taking brand ownership and devising the brand strategy, including the setting of style guides, brand guidelines, brand vision and value proposition for the short as well as the long term.
- Translating brand strategy into brand plan and go-to-market strategy.
- Planning and execution of communications and media actions across offline, online and social media.
- Participating in product development, pricing and supporting new product launches.
- Guiding the Advertising & Promotion budget.
- Developing and executing a results-driven, multi-platform communications strategy and plan in line with corporate and brand direction while reflecting local priorities.
- Creating and managing all marketing material and collateral in line with brand direction.
- Implementing online marketing activities including Social Media, SEO/SEM, demand generation, leads generation, etc.
- Tracking effectiveness of various campaigns and course correcting as required.
- Planning and executing viral marketing campaigns across a range of social media platforms.
- Generating engaging content for thought leadership pieces, websites, social platforms and marketing collateral.
- Developing and managing the editorial calendar.
- Managing a team of 1-5 people.
- You have at least 1 year experience ideally in Brand Marketing / Brand Manager or Marketing Communications within Internet, Industrial and Media & Entertainment industry.
- Experience within would be a strong advantage.
- You are highly goal driven and work well in fast paced environments
- You enjoy finding creative solutions to problems
- You are a self-starter and demonstrate a high level of resilience
- Leadership Role
- Strong opportunities to progress your career