CRM Campaign, Specialist

Jakarta
Permanent
Full-time

5 days ago

Job Description:At dentsu, we don’t just run CRM campaigns; we design personalized experiences that help brands connect meaningfully with their customers. We’re looking for a CRM Campaign Specialist who can turn data into impact, strategies into results, and campaigns into stories customers want to be part of.If you love blending creativity with analytics, collaborating across teams, and driving measurable growth, this is your playground.About DentsuLed by Dentsu Group Inc. (Tokyo: 4324; ISIN: JP3551520004), a pure holding company established on January 1, 2020, the Dentsu Group encompasses two operational networks: dentsu japan network, which oversees Dentsu’s agency operations in Japan, and dentsu international, its international business headquarters in London, which oversees Dentsu’s agency operations outside of Japan.With a strong presence in approximately 145 countries and regions across five continents and with 65,000 dedicated professionals, the Dentsu Group provides a comprehensive range of client-centric integrated communications, media and digital services through its five leadership brands—Carat, dentsu X, iProspect, Dentsu Creative, and Merkle—as well as through Dentsu Japan Network companies, including Dentsu Inc., the world’s largest single brand agency with a history of innovation. The Group is also active in the production and marketing of sports and entertainment content on a global scale.About MerkleMerkle is a leading data-driven customer experience management (CXM) company that specializes in the delivery of unique, personalized customer experiences across platforms and devices. For more than 30 years, Fortune 1000 companies and leading nonprofit organizations have partnered with Merkle to maximize the value of their customer portfolios. The company’s heritage in data, technology, and analytics forms the foundation for its unmatched skills in understanding consumer insights that drive hyper-personalized marketing strategies. Its combined strengths in performance media, customer experience, customer relationship management, loyalty, and enterprise marketing technology drive improved marketing results and competitive advantage. With 12,000 employees, Merkle is headquartered in Columbia, Maryland, with 50+ additional offices throughout the Americas, EMEA, and APAC. Merkle is a dentsu company.Key Responsibilities

Dive deep into CRM campaigns and customer behavior, delivering insights that move the needle for both clients and internal teams.
Partner with our data team to build and optimize BI dashboards that reveal the bigger picture and track what really matters.
Keep data sharp, consistent, and compliant, so every decision is built on trust.
Shape CRM and engagement strategies with data-driven recommendations that align with business and client goals.
Collaborate closely with business users, marketing, product, and engagement teams to execute campaigns that hit performance, retention, and acquisition targets.
Mentor and guide junior team members, sharing your expertise in CRM analytics and client communications.
Stay ahead of trends, tools, and technologies to keep our strategies fresh and competitive.

A bit about you

At least 3 years of experience in CRM analytics and campaign performance.
Strong grasp of digital analytics and statistical methods for marketing.
Advanced spreadsheet wizardry (pivot tables, formulas, automation).
Confident in project management, presenting, and reporting to stakeholders.
Professional communication in English, you’ll be collaborating with regional and global teams.

Dentsu ValuesWill live the dentsu 8 Ways at all times: We Dream Loud, We Inspire Change, We Team Without Limits, We All Lead, We Make It Real, We Climb High, We Choose Excitement, We Are A Force For GoodInclusion and DiversityWe’re proud to be different and that starts with our people. We believe in equal opportunities for everyone. We won’t define people by their race, gender, sexual-orientation, age or disability. Individuality is what makes us great, we want everyone to bring their full self to work and create something amazing. That’s what we care about.So, whether you’re joining us, or looking to move to a different part of the business, we work hard to make sure we create equal opportunities for everyone.Keeping connectedPlease visit our website to find out more and connect with us on social.*Please include an updated CV in your application.**We regret that only short-listed candidates will be notified.#LI-LE1
#LI-HYBRIDLocation: JakartaBrand: MerkleTime Type: Full timeContract Type: Permanent

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